DFP Risk Atlas

The DFP Risk Atlas suite creates a 360-view of real-time risk profiles and insurance needs for SMEs. Improve the reach and profitability of your business in the SME insurance market.

DFP Digital Fineprint risk atlas

DFP Risk Atlas suite creates actionable SME insights that help insurers deepen existing and create strong new relationships at every stage of their customer engagement process.


increase reach

Quickly and efficiently grow your reach and presence in the SME marketplace.

improve sales

Gain actionable insights for up-selling and cross-selling opportunities.

streamline research

Instantly understand your customers' insurance needs in real-time with a 360 degree SME overview.


Track risks in real-time

Practically respond to changes in your customers' profiles.

improve customer retention

Underwrite smarter and faster, improving your loss ratios at relatively low cost.

reduce risks

Maximise customer lifetime value and help SMEs to reduce their risks.

What are the key benefits?

  • Identify and risk select new SME leads 
  • Streamline your customer research process
  • Increase conversion rates  through in-depth customer insights in line with your risk appetite
  • Establish trust and engagement by understanding your SME customers’ insurance needs in real time
  • Quickly and efficiently grow your reach and presence in the SME marketplace 
  • A strong data asset for actionable underwriting insights
  • Optimise pricing for new business and at renewal 
  • Improve the loss ratio across your portfolio
  • A smoother customer journey using pre-filled data fields
  • Data-driven decision making for product recommendations
  • Improved conversion rates, cross-selling and retention

How does the Risk Atlas work?

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Step 1

First, we gather your internal data, for example a list of prospects. 

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Step 2

We combine your list of companies with proprietary and open data sources.

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Step 3

This enriched data asset generates unique, helpful, instantly accessible risk insights.

Information across different platforms

Step 4

These insights are delivered to you via our own Saas offering, our API, your CRM and through other partners like Salesforce.


If you’d like to know more about how we can help you, please get in touch.