DFP Risk Atlas - Insurance Intelligence for Commercial Insurers and Brokers

DFP Risk Atlas - Key Benefits:

Find and target profitable niches
  • End-to-end marketing solution

  • Improved marketing performance

  • Superior campaign ROI

Optimise Risk Management
  • Product recommendation and risk discoveries tailored to each client

Improve underwriting for sustainable and profitable growth
  • Actionable insights

  • Optimum new business and renewal value

Offer tailored insurance protection to a wider audience of SMEs
  • Pre-filled data fields
  • Improved client experience
  • Improved conversion, up-sell, cross-sell and retention
  • Increased average policy size 

DFP Risk Atlas - Product Suite Features:

A lead generation tool that helps identify new leads in profitable segments based on data analytics-driven outcomes and user controlled variables.  

  • Identifies new leads
  • Aligns with your appetite
  • Precisely defines and builds your target markets
  • Improves customer targeting

A customer knowledge platform for MGAs and brokers to generate key insights into the needs of the prospective clients. 

  • Drives deeper understanding of prospective and existing customers
  • Reduces the time spent on customer research
  • Improves sales effectiveness, leading to increased conversions

A product recommendation engine that helps educate new clients about their insurance risks based on their business characteristics. 

  • Increases customer conversion and cross-sell
  • Creates an improved, more engaging customer experience
  • Reduces likelihood of under-insurance

An intelligent analytics platform which allows you to track your book in real time, and to identify cross-sell and up-sell opportunities within your existing clients.

  • Automated 'Risk Manager' captures real-time changes in your customers’ profiles
  • Provides actionable insights for cross-sell and up-sell opportunities
  • Maximises customer lifetime value

DFP Risk Atlas - How It Works:

Our product suite DFP Risk Atlas solves the challenges presented by the SME market.
DFP Risk Atlas leverages propriety and open data such as reviews, social and government data, all collected and analysed in compliance with GDPR.
We use machine learning and data analytics to help insurance organisations interpret this data to achieve better distribution performance from their commercial books.
We support the entire distribution process, from identifying new leads and targeting and converting prospective customers, to real-time monitoring of your existing business, and maximising existing customers’ lifetime value.
Step 1

DFP Risk Atlas gathers your internal data.

Step 2

This is combined with our proprietary datasets and data from various other open data sources.

Step 3

Our specialist algorithms present actionable insights which are unique to your book of business.

Step 4

The results are delivered to you from within our easy-to-navigate platform or directly to your CRM solution.